A selection of advertising work produced during 2008/2009.
The Client:
The White Organisation for Parcelnet
The Project:
Awareness advert
The Brief:
Create a general awareness advert to promote Parcelnet’s services.
The Solution:
This advert was a follow-up to the successful smiles ad campaign and featured an image of a beautiful, smiley baby girl – obviously really happy at just receiving a parcel from a Parcenet courier!! The fact the ad was being placed in a publication dominated by images of lorries, parcels and sorting machines really helped to make it stand out. Succinct copy helped to deliver a punchy message.
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